Information that identifies you – PII or Personally Identifiable Information – is considered by us to be your property. All information that you disclose to us will be considered Personally Identifiable Information. We consider your Personally Identifiable Information to be protected by your copyright, and we consider your Personally Identifiable Information to be your secret, to be protected by intellectual property laws that protect copyright and trade secrecy, whether or not you have taken steps to claim copyright and trade secrecy protection. Specifically, we consider your Personally Identifiable Information to be part of a Personal Biographical Work that is protected by your Personal Non-disclosure Agreement (Personal NDA) whether or not you have explicitly created those documents. Personally Identifiable Information that you share with us about yourself is therefore part of your My Own Information files. By sharing it with us you have granted us a license to use it only as a part of our relationship with you and only to maintain that relationship.

Website Visitors

The Authenticity Institute, Inc. collects non-personally identifying information of the sort that web browsers and servers typically make available, such as the browser type, language preference, referring site, and the date and time of each visitor request. The Authenticity Institute, Inc.’s purpose in collecting non-personally identifying information is to better understand how visitors in the aggregate use its website. From time to time, The Authenticity Institute, Inc. may release non-personally identifying information in the aggregate, e.g., by publishing a report on trends in the usage of its website. The Authenticity Institute, Inc. also collects potentially personally identifying information like Internet Protocol (IP) addresses for logged-in users and for users leaving comments. The Authenticity Institute, Inc. only discloses logged in user and commenter IP addresses under the same circumstances that it uses and discloses personally identifying information as described below.

Gathering of Personally Identifying Information.

Certain visitors to The Authenticity Institute, Inc.’s websites choose to interact with The Authenticity Institute, Inc. in ways that require The Authenticity Institute, Inc. to gather personally identifying information. The amount and type of information that The Authenticity Institute, Inc. gathers depends on the nature of the interaction. Those who engage in transactions with The Authenticity Institute, Inc. – by purchasing our products and services, for example – are asked to provide additional information, including as necessary the personal and financial information required to process those transactions. In each case, The Authenticity Institute, Inc. collects such information only in so far as is necessary or appropriate to fulfill the purpose of the visitor’s interaction with The Authenticity Institute, Inc. The Authenticity Institute, Inc. does not disclose personally identifying information other than as described below. And visitors may refuse to supply personally identifying information; however, that refusal may prevent you from engaging in certain website-related activities.

Aggregated Statistics

The Authenticity Institute, Inc. may collect statistics about the behavior of visitors to its websites. The Authenticity Institute, Inc. may display this information publicly or provide it to others. However, The Authenticity Institute, Inc. does not disclose personally identifying information other than as described below.

Protection of Certain Personally-Identifying Information

The Authenticity Alliance is a group of entities that are licensed by The Authenticity Institute to use certain technologies and methods in their operations. The license by which your Personally Identifiable Information is disclosed to us does not extend to other members of The Authenticity Alliance unless you explicitly declare that to be the case, by clicking or otherwise designating your agreement to become an individual affiliate of The Authenticity Alliance. The Authenticity Institute, Inc. discloses potentially personally identifying information only to those of its employees, contractors, and affiliated organizations that: (i) need to know that information to process it on The Authenticity Institute, Inc.'s behalf or to provide services available at The Authenticity Institute, Inc.'s websites, and (ii) that have agreed not to disclose it to others. Some of those employees, contractors, and affiliated organizations may be located outside of your home country; by using The Authenticity Institute, Inc.'s websites, you consent to the transfer of such information to them. The Authenticity Institute, Inc. will not rent or sell potentially personally identifying information to anyone. Other than to its employees, contractors, and affiliated organizations, as described above,

The Authenticity Institute, Inc. discloses potentially personally identifying information only in response to a subpoena, court order, or other governmental requests, or when The Authenticity Institute, Inc. believes in good faith that disclosure is reasonably necessary to protect the property or rights of The Authenticity Institute, Inc., third parties or the public at large.

If you are a registered user of The Authenticity Institute, Inc. website and have supplied your email address, The Authenticity Institute, Inc. may occasionally send you an email to tell you about new features, solicit your feedback, or keep you up to date with what’s going on with The Authenticity Institute, Inc. and our products and services. We primarily use our various product blogs to communicate this type of information, so we expect to keep this type of email to a minimum. If you send us a request (for example via a support email or one of our feedback mechanisms), we reserve the right to publish it to help us clarify or respond to your request or to help us support other users. The Authenticity Institute, Inc. takes all measures reasonably necessary to protect against the unauthorized access, use, alteration, or destruction of potentially personally identifying and personally identifying information.

Cookies

A cookie is a string of information that a website stores on a visitor's computer, and that the visitor’s browser provides to the website each time the visitor returns. We (as a member Enterprise of The Authenticity Institute) use cookies only in cases where you explicitly authorize us to do so. The instance and content of cookie information in your computer are considered to be Personally Identifiable Information, licensed by you to us under the terms of the standard Personal Non-disclosure Agreement and related Personal License. We (as a member Enterprise of The Authenticity Institute) use cookies to help us identify and track visitors, their usage of our website, and their website access preferences. If you decline the use of cookies, certain features of our websites may not function properly.

Business Transfers

If The Authenticity Institute, Inc., or substantially all of its assets, were acquired, or in the unlikely event that The Authenticity Institute, Inc. goes out of business or enters bankruptcy, user information would be one of the assets that is transferred or acquired by a third party. You acknowledge that such transfers may occur and that any acquirer of The Authenticity Institute, Inc. may continue to use your personal information as set forth in this policy.

Privacy Policy Changes

Although most changes are likely minor, The Authenticity Institute, Inc. may change its Privacy Policy from time to time, and at Its Authenticity Institute, Inc.'s sole discretion. The Authenticity Institute, Inc. encourages visitors to frequently check this page for any changes to its Privacy Policy. Your continued use of this site after any change in this Privacy Policy will constitute your acceptance of such change.